Our Team

Ruli brings together top talent from legal operations, engineering, design, and machine learning. Our team has a proven track record of shipping innovative products and technologies at leading companies like Meta, Google, Airbnb, LinkedIn, Amazon, and top law firms like Allen & Overy.

Our story

The world is catching up. We've been ready.

We practiced law at global firms, built systems at Google, Meta, Airbnb, and Amazon, and spent enough time inside the in-house legal function to know exactly where it breaks. The experience gave us a specific conviction: the expertise a legal team accumulates over years - its playbooks, its positions, its hard-won judgment should be available every time it’s needed, compounding over time rather than being reconstructed every time someone opens a new window.

It also gave us a clear picture of what the role could become. The in-house lawyers who matter most to their businesses stand at the center of an orchestrated system, conducting judgment across the organization, not buried in the volume of administration and execution that crowds it out.

We built Ruli for that General Counsel: a platform where research, contract intelligence, regulatory monitoring, and redlining work in coordination, carrying the operational load so legal teams can lead instead of just respond.

But we're not here to hand you software. We're here as a partner in the transformation, because becoming that conductor takes more than tooling. It takes someone who's practiced the law, built the systems, and understood the relationships, and is invested in what comes next. If that's where you want to take your legal function, that's exactly what we're here for.

— Bryan, Xi, and Ruli team

OUR TEAM

Backed by leading professionals

COFOUNDER & CEO

Bryan Lee

Pivotal roles in product, partnerships, and trust & safety in early Google Home, Google Ads Brand Safety, and Meta Augmented Reality. Computer Engineer and former lawyer at Allen & Overy, and GE.

Cofounder & CTO

Xi Sun

10 years experience in security product, growth, distributed systems and machine learning infrastructure with 2 patents. Formerly at Meta Reality Labs, Airbnb, LinkedIn, and Amazon.

General Counsel and Head of Strategy

John Lee

John has over 18 years of legal experience, most recently as the General Counsel at a high-growth startup. Prior to that, John was on the legal team at CapitalG (formerly known as Google Capital), as well as being a partner and associate at a number of prominent law firms.

Head of GTM

Rouge Yusuf

A global career spanning organizations like Meta, BBC, and Hilton, Rouge brings deep expertise in organizational leadership and strategic operations. As Chief of Staff, she drives key initiatives and optimizes operations, leveraging her background in strategic partnerships, marketing, and AI-driven strategies to position Ruli at the forefront of legal tech.

Head of Customer Partnerships

Adam Friedman

Adam has over 11 years experience in legal technology and is passionate about delivering value to his customers. After graduating from UC Hastings in 2011, Adam began his career as a litigator, but transitioned to business development when he realized the potential of applying technology to the law.

Founding Product Designer

Jay Park

Jay studied Cognitive Science and Human-Computer Interaction at the University of California, Berkeley. With expertise in UX and Interaction Design, he creates thoughtful, intuitive experiences that allow users to engage with digital products seamlessly and enjoyably.

Founding Account Executive

Jaemin Lee

Over 6 years of experience in AI, automation, and legal management software, Jaemin serves as Ruli's Founding Account Executive. He specializes in building lasting relationships with corporate legal teams and law firms, combining technical understanding of AI-powered legal solutions with a client-focused approach that prioritizes delivering meaningful value.

Head of Legal Innovation

Donna Scaffidi

Donna works at the intersection of product, AI, and law, leading the design and scaling of AI-native legal intelligence systems that embed judgment, context, and trust directly into legal workflows. She brings experience from BigLaw and in-house roles at public companies, where she saw firsthand the need for legal systems built for real-world decision-making at scale.

Head of Customer success

Jonathan Weekly

With over a dozen years of experience in establishing customer success at organizations in SaaS, AI, and legal tech, Jonathan has built his career on being keenly focused towards guiding customers to achieve significant value for their organizations. Whether your onboarding new attorneys, taking advantage of the latest product update, or aligning your team to adopt your newest legal strategy, Ruli's customer success team is here to help.

Founding Engineer

Assil

Assil brings deep expertise in AI systems, RAG architectures, and agentic workflows. He has built production-grade ML systems for Fortune 500 clients and conducted research at Harvard Medical School. He holds an MSc in Computer Science with an AI & Data Science specialization from EPITA.

Marketing Associate

Jenna Sasaki

Jenna studied Business Administration (Marketing) at the University of California, Riverside. She leverages her background in product marketing to elevate Ruli’s go-to-market initiatives and bridges the gap between product innovation and market success.

Our Advisors

Guided by Industry Veterans.

Chief Legal Officer

Claire Harte

Known for her leadership at some of the world’s most innovative tech companies, Claire brings a wealth of experience in navigating complex legal challenges. She previously served as CLO at Blizzard Entertainment, General Counsel at Genies, and spent over a decade at Google Legal. Her strategic guidance at the intersection of law and innovation makes her a vital contributor to our advisory board.

Managing Partner Kelly & Simmons LLP

Danielle Simmons

Bringing a deep understanding of corporate law and startup dynamics, Danielle advises clients across all stages of growth. Danielle started her career at Skadden in the practice areas of M&A, corporate counsel, and finance. Prior to law, she conducted behavioral neuroscience research at the National Institutes of Health. She holds a JD from Harvard Law School. Outside of law, Danielle has a passion for non-profit work, including fundraising and non-profit management.

Chief Legal Officer DragonGC

Markus Hartman

Former General Counsel at Mister Car Wash, Markus has led legal teams across global Fortune 500 companies including Stryker, Mercedes-Benz, and Reckitt Benckiser. He’s widely recognized for pioneering legal tech adoption, operational transformation, and AI implementation. He has three-decade military service as a Marine Corps Colonel bringing exceptional discipline and leadership to the table. He holds a JD from Harvard Law School, and MBA from LeMoyne College.

General Counsel in Residence Wilson Sonsini

Michele C. Lee

Michele C. Lee is a leading legal and policy strategist guiding tech companies through the complex regulatory landscapes of AI, privacy, and digital safety. Her expertise is built on a foundation of senior leadership roles at the world's most influential platforms. She is currently a General Counsel in Residence at Wilson Sonsini and previously served as General Counsel at Pinterest and led global litigation and regulatory matters at Twitter.

security

Built for enterprise security

Ruli is designed to meet the privacy, compliance, and data protection standards expected by modern legal teams.

SOC 2 Type 2 Certified

Independently audited controls for data security, availability, and confidentiality.

DATA ISOLATION

Strict Data Isolation

Each customer’s data is kept separate and encrypted in transit and at rest.

PRIVACY

Multi-Layered Privacy

Multiple layers of protection to reduce risk and maintain control.

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